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Lamar Advertising Company
Buy, Hold or Sell?

Let's analyse Lamar together

PenkeI guess you are interested in Lamar Advertising Company. Buy, hold or sell? I don't know! However, I do recommend doing research before doing anything. I will help you with that.

I'm going to help you getting a better view of Lamar Advertising Company. At the end you don't have to ask anyone for trading advice. You can make your own decision, with more confidence, the odds in your favor, backed by data.

You can find me behind Let's Analyse Together in the top-right of each section.

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Quick analysis of Lamar (30 sec.)










What can you expect buying and holding a share of Lamar? (30 sec.)

How much money do you get?

How much money do you get?
€3.76
When do you have the money?
1 year
How often do you get paid?
95.7%

What is your share worth?

Current worth
€11.02
Expected worth in 1 year
€11.18
How sure are you?
95.7%

+ What do you gain per year?

Total Gains per Share
€3.63
Return On Investment
3.3%

For what price can you sell your share?

Current Price per Share
€109.00
Expected price per share
€102.74 - €
How sure are you?
50%

1. Valuation of Lamar (5 min.)




Live pricePrice per Share (EOD)

€109.00

Intrinsic Value Per Share

€52.42 - €60.47

Total Value Per Share

€63.45 - €71.50

2. Growth of Lamar (5 min.)




Is Lamar growing?

Current yearPrevious yearGrowGrow %
How rich?$1.2b$1.2b-$49.6m-4.2%

How much money is Lamar making?

Current yearPrevious yearGrowGrow %
Making money$123.9m$109.6m$14.2m11.5%
Net Profit Margin23.2%21.6%--

How much money comes from the company's main activities?

3. Financial Health of Lamar (5 min.)




What can you expect buying and holding a share of Lamar? (5 min.)

Welcome investor! Lamar's management wants to use your money to grow the business. In return you get a share of Lamar.

What can you expect buying and holding a share of Lamar?

First you should know what it really means to hold a share of Lamar. And how you can make/lose money.

Speculation

The Price per Share of Lamar is €109.00. The market price reflects what other people think it is worth; not what it's really worth. Your job is to find out if the market price is fair, overpriced, or underpriced. I will help you with that.

If you buy blind, there is a 50% chance of making or losing money by selling the stock in the future. However, we can look at a few things to determine the odds in our favor:

  • The fundamentals: the financial health trends of Lamar.
  • The technials: based on market psychology, we can make a calculated estimate of what the price will do in the future. We can do this through technical analysis. We can calculate the probabilities and the expected value (millionaire math). That's called speculation.
  • The book value: what is the market price compared to it's book value.

Investing

If you really want to invest in Lamar, you will have to let go of the thought of selling in the future. If you have to sell the share for less than you bought it, it can still be a good investment. Focus on what it means to hold the stock forever:

  • You own a part of the company. The equity of this part can grow or shrink. The current Book Value per Share is €11.02. Based on the TTM, the Book Value Change Per Share is €0.04 per quarter. Based on the YOY, the Book Value Change Per Share is €-0.06 per quarter.
  • You may receive quarterly/yearly dividend in the form of additional shares.
  • You may receive quarterly/yearly dividend in the form of cash. Based on the TTM the Dividend per Share is €0.87 per quarter.
Based on historical numbers we can estimate the returns while holding a share of Lamar.

How much money are you going to get?

 MRQTTMYOY5Y10Y
 % of Price per Share% of Price per Share% of Price per Share% of Price per Share% of Price per Share
Usd Eps1.461.3%1.351.2%1.081.0%1.000.9%1.020.9%
Usd Book Value Change Per Share0.290.3%0.040.0%-0.07-0.1%-0.050.0%0.520.5%
Usd Dividend Per Share0.000.0%0.940.9%1.201.1%0.940.9%0.960.9%
Usd Total Gains Per Share0.290.3%0.980.9%1.141.0%0.890.8%1.471.4%
Usd Price Per Share105.47-96.95-97.08-87.02-84.19-
Price to Earnings Ratio18.05-18.01-25.12-25.30-23.93-
Price-to-Total Gains Ratio369.13-153.38-106.13-101.62-92.78-
Price to Book Ratio8.85-8.35-8.01-7.27-7.00-
Price-to-Total Gains Ratio369.13-153.38-106.13-101.62-92.78-

When do you get the money?

Usd Investment
$.00
Usd Price Per Share117.9053
Number of shares8
Gains per QuarterTrailing 12 Months5 Year
Usd Dividend Per Share0.940.94
Usd Book Value Change Per Share0.04-0.05
Usd Total Gains Per Share0.980.89
Gains per Quarter (8 shares)7.867.13
Gains per Year (8 shares)31.4328.54
YearsReturn on Investment (TTM)Return on Investment (5Y)
 DividendBook Value gainTotal gainsDividendBook Value gainTotal gains
Broker costs---10---10
13012130-219
26035260-348
39048390-577
41206114120-6106
51507145151-8135
61808176181-10164
721010207211-11193
824011238241-13222
927012269271-14251
1030014300301-16280

How sure are you?

Based on the past periods, how sure are you to get value out of your investment.

Linear %
 Trailing 12 Months3Y5 Year10 YearALLTIME
  % % % % %
Earnings Per Share4.00.00.0100.0%12.00.00.0100.0%20.00.00.0100.0%23.00.00.0100.0%23.00.00.0100.0%
Book Value Change Per Share3.01.00.075.0%8.04.00.066.7%12.08.00.060.0%15.08.00.065.2%15.08.00.065.2%
Dividend per Share3.00.01.075.0%11.00.01.091.7%19.00.01.095.0%22.00.01.095.7%22.00.01.095.7%
Total Gains per Share4.00.00.0100.0%12.00.00.0100.0%19.01.00.095.0%22.01.00.095.7%22.01.00.095.7%

Fundamentals of Lamar

About Lamar Advertising Company

Lamar Advertising Company operates as an outdoor advertising company in the United States and Canada. The company owns and operates billboards, logo signs, and transit advertising displays, as well as rents space for advertising on billboards, buses, shelters, benches, logo plates, and in airport terminals. Lamar Advertising Company was founded in 1902 and is headquartered in Baton Rouge, Louisiana.

Fundamental data was last updated by Penke on 2024-03-27 15:23:05.

Financial Health

Profitability Details
 Compared to previous yearCompared to industry
The company is making a huge profit.
Using its assets, the company is less efficient in making profit.
Using its investors money, the company is less efficient in making profit.
Operating Efficiency Details
 Compared to previous yearCompared to industry
The company is operating less efficient.
The company is inefficient in keeping operating costs low.
Liquidity Details
 Compared to previous yearCompared to industry
The company is unable to pay all its short-term debts.
The company is just not able to pay all its short-term debts with the most liquid assets.
Solvency Details
 Compared to previous yearCompared to industry
The company is just able to pay all its debts by selling its assets.
The company is unable to pay all its debts with equity.

Valuation

Valuation Details
 Compared to previous yearCompared to industry
Based on the equity, the company is overpriced.
Based on the earnings, the company is fair priced.
Based on how much money comes from the company's main activities, the company is underpriced.

1.1. Profitability of Lamar Advertising Company.

1.1. Profitability
1.1.1. Net Profit Margin

Measures how much net profit Lamar earns for each €1 of revenue.

  • Above 10% is considered healthy but always compare Lamar to the REIT - Specialty industry mean.
  • A Net Profit Margin of 26.8% means that €0.27 for each €1 in revenue is generated as profit.

Let's take a look of the Net Profit Margin trends of Lamar Advertising Company:

  • The MRQ is 26.8%. The company is making a huge profit. +2
  • The TTM is 23.2%. The company is making a huge profit. +2
Trends
Current periodCompared to+/- 
MRQ26.8%TTM23.2%+3.6%
TTM23.2%YOY21.6%+1.6%
TTM23.2%5Y20.4%+2.8%
5Y20.4%10Y20.7%-0.3%
1.1.2. Return on Assets

Shows how efficient Lamar is using its assets to generate profit.

  • Above 5% is considered healthy but always compare Lamar to the REIT - Specialty industry mean.
  • 2.3% Return on Assets means that Lamar generated €0.02 profit for each $1 in assets.

Let's take a look of the Return on Assets trends of Lamar Advertising Company:

  • The MRQ is 2.3%. Using its assets, the company is less efficient in making profit.
  • The TTM is 1.9%. Using its assets, the company is less efficient in making profit.
Trends
Current periodCompared to+/- 
MRQ2.3%TTM1.9%+0.4%
TTM1.9%YOY1.7%+0.1%
TTM1.9%5Y1.6%+0.3%
5Y1.6%10Y1.7%-0.1%
1.1.3. Return on Equity

Shows how efficient Lamar is using its investors money to generate profit.

  • Above 15%-20% is considered healthy but always compare Lamar to the REIT - Specialty industry mean.
  • 12.3% Return on Equity means Lamar generated €0.12 for each €1 the owners (shareholders) invested.

Let's take a look of the Return on Equity trends of Lamar Advertising Company:

  • The MRQ is 12.3%. Using its investors money, the company is less efficient in making profit.
  • The TTM is 10.4%. Using its investors money, the company is less efficient in making profit.
Trends
Current periodCompared to+/- 
MRQ12.3%TTM10.4%+1.8%
TTM10.4%YOY8.8%+1.6%
TTM10.4%5Y8.1%+2.3%
5Y8.1%10Y8.2%-0.1%

1.2. Operating Efficiency of Lamar Advertising Company.

1.2. Operating Efficiency
1.2.1. Operating Margin

Measures how efficient Lamar is operating .

  • Measures how much profit Lamar makes for each €1 of sales after paying variable costs (production costs, wages, etc) but before taxes.
  • Above 15% is considered healthy but always compare Lamar to the REIT - Specialty industry mean.
  • An Operating Margin of 0.0% means the company generated €0.00  for each €1 in revenue (before taxes).

Let's take a look of the Operating Margin trends of Lamar Advertising Company:

  • The MRQ is 0.0%. The data is not here.
Trends
Current periodCompared to+/- 
MRQ-TTM8.1%-8.1%
TTM8.1%YOY27.9%-19.8%
TTM8.1%5Y28.3%-20.2%
5Y28.3%10Y28.7%-0.4%
1.2.2. Operating Ratio

Measures how efficient Lamar is keeping operating costs low.

  • Below 1 is considered healthy (always compare to REIT - Specialty industry mean).
  • An Operation Ratio of 0.98 means that the operating costs are €0.98 for each €1 in net sales.

Let's take a look of the Operating Ratio trends of Lamar Advertising Company:

  • The MRQ is 0.982. The company is less efficient in keeping operating costs low.
  • The TTM is 1.016. The company is inefficient in keeping operating costs low. -1
Trends
Current periodCompared to+/- 
MRQ0.982TTM1.016-0.034
TTM1.016YOY1.053-0.036
TTM1.0165Y1.052-0.036
5Y1.05210Y1.048+0.004

1.3. Liquidity of Lamar Advertising Company.

1.3. Liquidity
1.3.1. Current Ratio

Measures if Lamar is able to pay off Short-term Debt.

  • Above 1.5 is considered healthy (always compare to REIT - Specialty industry mean).
  • A Current Ratio of 0.52 means the company has €0.52 in assets for each €1 in short-term debts.

Let's take a look of the Current Ratio trends of Lamar Advertising Company:

  • The MRQ is 0.523. The company is unable to pay all its short-term debts. -2
  • The TTM is 0.541. The company is unable to pay all its short-term debts. -2
Trends
Current periodCompared to+/- 
MRQ0.523TTM0.541-0.018
TTM0.541YOY0.620-0.079
TTM0.5415Y0.647-0.106
5Y0.64710Y0.724-0.077
1.3.2. Quick Ratio

Measures if Lamar is able to pay off Short-term Debt but only using the most liquid assets.

  • Above 1 is considered healthy but always compare Lamar to the REIT - Specialty industry mean.
  • A Quick Ratio of 0.42 means the company can pay off €0.42 for each €1 in debt (using most liquid assets).

Let's take a look of the Quick Ratio trends of Lamar Advertising Company:

  • The MRQ is 0.422. The company is just not able to pay all its short-term debts with the most liquid assets. -1
  • The TTM is 0.431. The company is just not able to pay all its short-term debts with the most liquid assets. -1
Trends
Current periodCompared to+/- 
MRQ0.422TTM0.431-0.010
TTM0.431YOY0.434-0.003
TTM0.4315Y0.437-0.006
5Y0.43710Y0.480-0.043

1.4. Solvency of Lamar Advertising Company.

1.3. Liquidity
1.4.1. Debt to Asset Ratio

Measures how much % of Lamar assets are financed with debt.

  • Below 1 (100%) is considered healthy but always compare Lamar to REIT - Specialty industry mean.
  • A Debt to Asset Ratio of 0.81 means that Lamar assets are financed with 81.5% credit (debt) and the remaining percentage (100% - 81.5%) is financed by its owners/shareholders. 

Let's take a look of the Debt to Asset Ratio trends of Lamar Advertising Company:

  • The MRQ is 0.815. The company is just able to pay all its debts by selling its assets.
  • The TTM is 0.819. The company is just able to pay all its debts by selling its assets.
Trends
Current periodCompared to+/- 
MRQ0.815TTM0.819-0.004
TTM0.819YOY0.804+0.015
TTM0.8195Y0.805+0.014
5Y0.80510Y0.797+0.008
1.4.2. Debt to Equity Ratio

Measures if Lamar is able to pay off its debts by using shareholders equity.

  • Below 2 is considered healthy but always compare Lamar to the REIT - Specialty industry mean.
  • A Debt to Equity ratio of 439.6% means that company has €4.40 debt for each €1 in shareholders equity.

Let's take a look of the Debt to Equity Ratio trends of Lamar Advertising Company:

  • The MRQ is 4.396. The company is unable to pay all its debts with equity. -1
  • The TTM is 4.514. The company is unable to pay all its debts with equity. -1
Trends
Current periodCompared to+/- 
MRQ4.396TTM4.514-0.118
TTM4.514YOY4.097+0.417
TTM4.5145Y4.141+0.374
5Y4.14110Y3.975+0.166

2. Market Valuation of Lamar Advertising Company

2.1. Earnings Per Share
2.1. Price to Earnings Ratio

Measures how much money you pay for each share for every €1 in earnings Lamar generates.

  • Above 15 is considered overpriced but always compare Lamar to the REIT - Specialty industry mean.
  • A PE ratio of 18.05 means the investor is paying €18.05 for every €1 in earnings.

Let's take a look of the Price to Earnings Ratio trends of Lamar Advertising Company:

  • The EOD is 20.179. Based on the earnings, the company is fair priced.
  • The MRQ is 18.050. Based on the earnings, the company is fair priced.
  • The TTM is 18.012. Based on the earnings, the company is fair priced.
Trends
Current periodCompared to+/- 
EOD20.179MRQ18.050+2.129
MRQ18.050TTM18.012+0.039
TTM18.012YOY25.117-7.105
TTM18.0125Y25.298-7.287
5Y25.29810Y23.935+1.363
2.2. Price To Free Cash Flow Ratio

Let's take a look of the Price To Free Cash Flow Ratio trends of Lamar Advertising Company:

  • The EOD is 14.458. Based on how much money comes from the company's main activities, the company is cheap. +2
  • The MRQ is 12.933. Based on how much money comes from the company's main activities, the company is cheap. +2
  • The TTM is 15.150. Based on how much money comes from the company's main activities, the company is underpriced. +1
Trends
Current periodCompared to+/- 
EOD14.458MRQ12.933+1.525
MRQ12.933TTM15.150-2.217
TTM15.150YOY18.070-2.920
TTM15.1505Y13.727+1.423
5Y13.72710Y11.936+1.790
2. Book Value per Share
2.3. Price to Book Ratio

Measures if the stock price of Lamar is to cheap or to expensive compared to its book value.

  • At or below 1 is considered healthy (always compare to REIT - Specialty industry mean).
  • A PB ratio of 8.85 means the investor is paying €8.85 for each €1 in book value.

Let's take a look of the Price to Book Ratio trends of Lamar Advertising Company:

  • The EOD is 9.890. Based on the equity, the company is overpriced. -1
  • The MRQ is 8.846. Based on the equity, the company is overpriced. -1
  • The TTM is 8.352. Based on the equity, the company is overpriced. -1
Trends
Current periodCompared to+/- 
EOD9.890MRQ8.846+1.043
MRQ8.846TTM8.352+0.495
TTM8.352YOY8.007+0.345
TTM8.3525Y7.270+1.082
5Y7.27010Y7.000+0.269
2. Total Gains per Share

3. Summary

3.1. Key Performance Indicators

The key performance indicators of Lamar Advertising Company compared to the Most Recent Quarter (MRQ).

 End of day+/-Most Recent QuarterTrailing 12 Months+/-Year-Over-Year+/-5 Year+/-10 Year+/-
Book Value Change Per Share--0.2640.040+560%-0.062+124%-0.046+117%0.479-45%
Book Value Per Share--11.02210.730+3%11.222-2%11.0660%11.137-1%
Current Ratio--0.5230.541-3%0.620-16%0.647-19%0.724-28%
Debt To Asset Ratio--0.8150.8190%0.804+1%0.805+1%0.797+2%
Debt To Equity Ratio--4.3964.514-3%4.097+7%4.141+6%3.975+11%
Dividend Per Share---0.868-100%1.112-100%0.870-100%0.883-100%
Eps--1.3501.247+8%0.997+35%0.926+46%0.938+44%
Free Cash Flow Per Share--1.8851.583+19%1.619+16%1.438+31%1.438+31%
Free Cash Flow To Equity Per Share--1.8850.839+125%1.143+65%0.749+152%0.749+152%
Gross Profit Margin--1.0001.0000%1.0000%1.0000%1.0000%
Intrinsic Value_10Y_max--60.475--------
Intrinsic Value_10Y_min--52.424--------
Intrinsic Value_1Y_max--6.120--------
Intrinsic Value_1Y_min--6.012--------
Intrinsic Value_3Y_max--18.343--------
Intrinsic Value_3Y_min--17.512--------
Intrinsic Value_5Y_max--30.510--------
Intrinsic Value_5Y_min--28.323--------
Market Cap9553370400.000-4%9951400387.5009140297810.750+9%9119208704.500+9%8009226368.040+24%7655153889.078+30%
Net Profit Margin--0.2680.232+15%0.216+24%0.204+31%0.207+29%
Operating Margin---0.081-100%0.279-100%0.283-100%0.287-100%
Operating Ratio--0.9821.016-3%1.053-7%1.052-7%1.048-6%
Pb Ratio9.890+11%8.8468.352+6%8.007+10%7.270+22%7.000+26%
Pe Ratio20.179+11%18.05018.012+0%25.117-28%25.298-29%23.935-25%
Price Per Share109.000+11%97.50089.625+9%89.750+9%80.445+21%77.832+25%
Price To Free Cash Flow Ratio14.458+11%12.93315.150-15%18.070-28%13.727-6%11.936+8%
Price To Total Gains Ratio412.668+11%369.129153.383+141%106.126+248%101.622+263%92.778+298%
Quick Ratio--0.4220.431-2%0.434-3%0.437-4%0.480-12%
Return On Assets--0.0230.019+20%0.017+30%0.016+43%0.017+36%
Return On Equity--0.1230.104+17%0.088+39%0.081+51%0.082+50%
Total Gains Per Share--0.2640.908-71%1.050-75%0.824-68%1.363-81%
Usd Book Value--1216826511.3401183740214.192+3%1233435536.999-1%1186549253.095+3%1175363155.588+4%
Usd Book Value Change Per Share--0.2860.043+560%-0.067+124%-0.050+117%0.518-45%
Usd Book Value Per Share--11.92211.607+3%12.139-2%11.9700%12.047-1%
Usd Dividend Per Share---0.939-100%1.203-100%0.941-100%0.956-100%
Usd Eps--1.4611.349+8%1.078+35%1.002+46%1.015+44%
Usd Free Cash Flow--208080585.542174593025.694+19%177967382.489+17%126310247.593+65%109834997.907+89%
Usd Free Cash Flow Per Share--2.0391.712+19%1.751+16%1.556+31%1.556+31%
Usd Free Cash Flow To Equity Per Share--2.0390.907+125%1.236+65%0.810+152%0.810+152%
Usd Market Cap10333880761.680-4%10764429799.1599887060141.888+9%9864248055.658+9%8663580162.309+24%8280579961.816+30%
Usd Price Per Share117.905+11%105.46696.947+9%97.083+9%87.017+21%84.191+25%
Usd Profit--149089718.540123944672.725+20%109665220.794+36%96902916.880+54%96880327.035+54%
Usd Revenue--555926594.520527763453.185+5%508051079.308+9%462666042.917+20%457372040.584+22%
Usd Total Gains Per Share--0.2860.982-71%1.135-75%0.892-68%1.474-81%
 EOD+2 -6MRQTTM+25 -10YOY+21 -145Y+22 -1310Y+19 -16

3.2. Fundamental Score

Let's check the fundamental score of Lamar Advertising Company based on Penke's default stock scanner.

Penke's Stock Scanner

  
  
IndicatorConditionValue
Price to Earnings Ratio (EOD)Between0-1520.179
Price to Book Ratio (EOD)Between0-19.890
Net Profit Margin (MRQ)Greater than00.268
Operating Margin (MRQ)Greater than00.000
Quick Ratio (MRQ)Greater than10.422
Current Ratio (MRQ)Greater than10.523
Debt to Asset Ratio (MRQ)Less than10.815
Debt to Equity Ratio (MRQ)Less than14.396
Return on Equity (MRQ)Greater than0.150.123
Return on Assets (MRQ)Greater than0.050.023
Total2/10 (20.0%)

3.3. Technical Score

Let's check the technical score of Lamar Advertising Company based on Penke's default Symbol scanner.

Penke's Symbol Scanner

  
  
IndicatorConditionValue
RsiGreater than5068.948
Ma 20Greater thanMa 50105.459
Ma 50Greater thanMa 100100.408
Ma 100Greater thanMa 20095.994
OpenGreater thanClose107.000
Total4/5 (80.0%)



Latest Balance Sheet

Balance Sheet of 2023-12-31. Currency in USD. All numbers in thousands.

Summary
Total Assets6,563,622
Total Liabilities5,346,834
Total Stockholder Equity1,216,374
 As reported
Total Liabilities 5,346,834
Total Stockholder Equity+ 1,216,374
Total Assets = 6,563,622

Assets

Total Assets6,563,622
Total Current Assets373,186
Long-term Assets6,190,436
Total Current Assets
Cash And Cash Equivalents 44,605
Net Receivables 301,189
Other Current Assets 27,392
Total Current Assets  (as reported)373,186
Total Current Assets  (calculated)373,186
+/-0
Long-term Assets
Property Plant Equipment 2,893,087
Goodwill 2,035,271
Intangible Assets 1,171,434
Long-term Assets Other 90,644
Long-term Assets  (as reported)6,190,436
Long-term Assets  (calculated)6,190,436
+/-0

Liabilities & Shareholders' Equity

Total Current Liabilities713,897
Long-term Liabilities4,632,937
Total Stockholder Equity1,216,374
Total Current Liabilities
Short Long Term Debt 250,018
Accounts payable 18,238
Total Current Liabilities  (as reported)713,897
Total Current Liabilities  (calculated)268,256
+/- 445,641
Long-term Liabilities
Long term Debt 3,091,109
Capital Lease Obligations Min Short Term Debt1,301,798
Long-term Liabilities Other 41,891
Long-term Liabilities  (as reported)4,632,937
Long-term Liabilities  (calculated)4,434,798
+/- 198,139
Total Stockholder Equity
Total Stockholder Equity (as reported)1,216,374
Total Stockholder Equity (calculated)0
+/- 1,216,374
Other
Capital Stock102
Common Stock Shares Outstanding 102,066
Net Debt 3,296,522
Net Invested Capital 4,557,501
Net Working Capital -340,711
Property Plant and Equipment Gross 5,601,448



Balance Sheet

Currency in USD. All numbers in thousands.

 Trend2023-12-312023-09-302023-06-302023-03-312022-12-312022-09-302022-06-302022-03-312021-12-312021-09-302021-06-302021-03-312020-12-312020-09-302020-06-302020-03-312019-12-312019-09-302019-06-302019-03-312018-12-312018-09-302018-06-30
> Total Assets 
4,119,970
4,124,620
4,544,641
5,794,544
5,799,165
5,931,736
5,941,155
6,393,001
5,981,581
5,761,668
5,791,441
5,650,497
5,715,298
5,818,687
6,047,494
6,093,863
6,282,037
6,278,519
6,475,214
6,441,785
6,521,044
6,572,322
6,563,622
6,563,6226,572,3226,521,0446,441,7856,475,2146,278,5196,282,0376,093,8636,047,4945,818,6875,715,2985,650,4975,791,4415,761,6685,981,5816,393,0015,941,1555,931,7365,799,1655,794,5444,544,6414,124,6204,119,970
   > Total Current Assets 
381,689
365,898
363,669
287,836
302,159
316,553
310,169
784,585
444,237
319,783
380,570
287,351
348,193
370,432
388,607
407,646
440,086
405,021
364,552
338,440
405,283
378,166
373,186
373,186378,166405,283338,440364,552405,021440,086407,646388,607370,432348,193287,351380,570319,783444,237784,585310,169316,553302,159287,836363,669365,898381,689
       Cash And Cash Equivalents 
19,588
10,609
21,494
32,828
17,254
23,287
26,188
496,639
177,093
68,128
121,569
43,046
68,726
87,569
99,788
115,878
91,686
79,355
52,619
33,522
47,779
39,395
44,605
44,60539,39547,77933,52252,61979,35591,686115,87899,78887,56968,72643,046121,56968,128177,093496,63926,18823,28717,25432,82821,49410,60919,588
       Net Receivables 
228,381
227,960
235,576
218,114
249,281
265,061
254,930
251,149
232,176
225,748
240,854
218,603
257,412
262,661
269,917
255,641
303,323
294,840
285,039
259,443
322,193
310,170
301,189
301,189310,170322,193259,443285,039294,840303,323255,641269,917262,661257,412218,603240,854225,748232,176251,149254,930265,061249,281218,114235,576227,960228,381
       Other Current Assets 
133,720
127,329
106,599
36,894
35,624
28,205
29,051
36,797
34,968
25,407
18,147
25,702
22,055
20,202
18,902
36,127
45,077
30,826
26,894
45,475
35,311
28,601
27,392
27,39228,60135,31145,47526,89430,82645,07736,12718,90220,20222,05525,70218,14725,40734,96836,79729,05128,20535,62436,894106,599127,329133,720
   > Long-term Assets 
0
0
0
5,506,708
5,497,006
5,615,183
5,630,986
5,608,416
5,537,344
5,453,004
5,410,871
5,363,146
5,367,105
5,448,255
5,658,887
5,686,217
5,841,951
5,873,498
6,110,662
6,103,345
6,115,761
6,194,156
6,190,436
6,190,4366,194,1566,115,7616,103,3456,110,6625,873,4985,841,9515,686,2175,658,8875,448,2555,367,1055,363,1465,410,8715,453,0045,537,3445,608,4165,630,9865,615,1835,497,0065,506,708000
       Property Plant Equipment 
1,192,618
1,193,313
1,295,048
2,602,087
2,607,221
2,637,081
2,669,894
2,671,837
2,613,392
2,559,464
2,523,532
2,501,643
2,511,365
2,517,266
2,578,836
2,594,184
2,637,303
2,650,186
2,785,367
2,802,845
2,830,650
2,878,121
2,893,087
2,893,0872,878,1212,830,6502,802,8452,785,3672,650,1862,637,3032,594,1842,578,8362,517,2662,511,3652,501,6432,523,5322,559,4642,613,3922,671,8372,669,8942,637,0812,607,2212,602,0871,295,0481,193,3131,192,618
       Goodwill 
1,737,357
1,737,401
1,919,386
1,876,356
1,882,553
1,902,685
1,912,274
1,912,073
1,912,161
1,912,210
1,912,328
1,912,359
1,912,399
1,926,919
1,936,426
1,936,465
2,004,145
2,002,747
2,035,269
2,035,272
2,035,273
2,035,213
2,035,271
2,035,2712,035,2132,035,2732,035,2722,035,2692,002,7472,004,1451,936,4651,936,4261,926,9191,912,3991,912,3591,912,3281,912,2101,912,1611,912,0731,912,2741,902,6851,882,5531,876,3561,919,3861,737,4011,737,357
       Intangible Assets 
753,920
773,659
915,453
978,307
953,710
1,019,653
992,244
971,190
955,196
929,683
914,446
887,585
879,145
909,508
1,045,177
1,061,391
1,109,687
1,128,358
1,206,625
1,181,407
1,163,673
1,195,367
1,171,434
1,171,4341,195,3671,163,6731,181,4071,206,6251,128,3581,109,6871,061,3911,045,177909,508879,145887,585914,446929,683955,196971,190992,2441,019,653953,710978,307915,453773,659753,920
       Long-term Assets Other 
0
0
0
49,958
53,522
55,764
56,574
53,316
56,595
51,647
60,565
61,559
64,196
94,562
98,448
94,177
90,816
92,207
6,110,662
83,821
86,165
85,455
90,644
90,64485,45586,16583,8216,110,66292,20790,81694,17798,44894,56264,19661,55960,56551,64756,59553,31656,57455,76453,52249,958000
> Total Liabilities 
3,046,450
3,027,661
3,412,857
4,684,966
4,659,870
4,763,915
4,760,849
5,255,217
4,858,210
4,632,751
4,588,673
4,468,990
4,483,693
4,576,891
4,830,405
4,870,002
5,041,971
5,004,234
5,279,840
5,281,098
5,350,550
5,385,480
5,346,834
5,346,8345,385,4805,350,5505,281,0985,279,8405,004,2345,041,9714,870,0024,830,4054,576,8914,483,6934,468,9904,588,6734,632,7514,858,2105,255,2174,760,8494,763,9154,659,8704,684,9663,412,8573,027,6613,046,450
   > Total Current Liabilities 
258,035
255,984
455,035
551,217
604,475
620,173
672,808
538,932
393,862
511,904
547,872
516,435
544,776
606,555
662,965
571,669
691,412
643,829
726,037
659,980
698,300
690,240
713,897
713,897690,240698,300659,980726,037643,829691,412571,669662,965606,555544,776516,435547,872511,904393,862538,932672,808620,173604,475551,217455,035255,984258,035
       Short-term Debt 
23,945
26,728
204,120
199,930
209,696
218,105
226,514
0
0
0
0
0
0
0
0
0
0
0
0
0
0
0
0
0000000000000000226,514218,105209,696199,930204,12026,72823,945
       Short Long Term Debt 
23,945
26,728
204,120
199,930
209,696
218,105
226,514
169,616
9,120
131,068
122,434
155,039
122,195
174,725
174,778
174,836
239,696
199,722
249,785
234,624
234,788
247,053
250,018
250,018247,053234,788234,624249,785199,722239,696174,836174,778174,725122,195155,039122,434131,0689,120169,616226,514218,105209,696199,930204,12026,72823,945
       Accounts payable 
18,913
19,526
21,246
14,577
16,152
17,939
14,974
12,541
11,928
10,818
12,017
11,382
10,769
12,655
16,429
13,006
15,920
16,523
19,643
16,894
17,184
17,592
18,238
18,23817,59217,18416,89419,64316,52315,92013,00616,42912,65510,76911,38212,01710,81811,92812,54114,97417,93916,15214,57721,24619,52618,913
       Other Current Liabilities 
116,882
107,144
107,202
101,312
126,545
130,289
127,254
122,805
125,908
117,183
111,363
113,454
144,878
128,991
137,103
131,352
155,554
140,772
131,847
0
171,853
0
0
00171,8530131,847140,772155,554131,352137,103128,991144,878113,454111,363117,183125,908122,805127,254130,289126,545101,312107,202107,144116,882
   > Long-term Liabilities 
0
0
0
4,133,749
4,055,395
4,143,742
4,088,041
4,716,285
4,464,348
4,127,446
4,040,801
3,952,555
3,938,917
3,970,336
4,167,440
4,298,333
4,350,559
4,360,405
4,553,803
4,621,118
4,652,250
4,695,240
4,632,937
4,632,9374,695,2404,652,2504,621,1184,553,8034,360,4054,350,5594,298,3334,167,4403,970,3363,938,9173,952,5554,040,8014,127,4464,464,3484,716,2854,088,0414,143,7424,055,3954,133,749000
       Capital Lease Obligations 
0
0
0
1,204,008
1,203,323
1,212,466
1,265,022
1,243,992
1,227,975
1,208,683
1,209,154
1,166,584
1,184,790
1,171,540
1,212,250
1,191,953
1,210,062
1,205,704
1,258,769
1,225,733
1,241,584
1,279,443
1,301,798
1,301,7981,279,4431,241,5841,225,7331,258,7691,205,7041,210,0621,191,9531,212,2501,171,5401,184,7901,166,5841,209,1541,208,6831,227,9751,243,9921,265,0221,212,4661,203,3231,204,008000
       Long-term Liabilities Other 
0
0
0
32,821
32,723
32,929
34,406
30,270
34,078
34,023
36,605
38,368
40,039
39,090
40,207
38,935
34,926
33,186
4,553,803
40,337
41,432
39,501
41,891
41,89139,50141,43240,3374,553,80333,18634,92638,93540,20739,09040,03938,36836,60534,02334,07830,27034,40632,92932,72332,821000
       Deferred Long Term Liability 
0
0
0
0
0
0
0
0
0
0
0
600
700
1,000
1,000
1,100
0
0
0
0
0
0
0
00000001,1001,0001,00070060000000000000
> Total Stockholder Equity
1,073,520
1,096,959
1,131,784
1,109,578
1,139,295
1,167,821
1,180,306
1,137,784
1,123,371
1,128,917
1,202,768
1,181,507
1,231,605
1,241,796
1,217,089
1,223,861
1,240,066
1,274,285
1,195,374
1,160,347
1,170,494
1,186,774
1,216,374
1,216,3741,186,7741,170,4941,160,3471,195,3741,274,2851,240,0661,223,8611,217,0891,241,7961,231,6051,181,5071,202,7681,128,9171,123,3711,137,7841,180,3061,167,8211,139,2951,109,5781,131,7841,096,9591,073,520
   Common Stock
99
99
100
100
100
101
101
101
101
101
101
101
101
102
102
102
102
102
102
0
102
0
0
0010201021021021021021021011011011011011011011011001001009999
   Retained Earnings Total Equity00000000000000000000000
   Accumulated Other Comprehensive Income 00000000000000000000000
   Capital Surplus 00000000000000000000000
   Treasury Stock00000000000000000000000
   Other Stockholders Equity 
482
703
12
271
558
384
685
-913
-173
157
934
1,138
1,438
850
855
1,169
486
-915
-659
0
-258
0
0
00-2580-659-9154861,1698558501,4381,138934157-173-91368538455827112703482



Balance Sheet

Currency in USD. All numbers in thousands.




Cash Flow

Currency in USD. All numbers in thousands.




Income Statement

Currency in USD. All numbers in thousands.


Latest Income Statement (annual, 2023-12-31)

Gross Profit (+$)
totalRevenue2,110,987
Cost of Revenue-696,799
Gross Profit1,414,1881,414,188
 
Operating Income (+$)
Gross Profit1,414,188
Operating Expense-1,441,027
Operating Income669,960-26,839
 
Operating Expense (+$)
Research Development-
Selling General Administrative344,780
Selling And Marketing Expenses-
Operating Expense1,441,027344,780
 
Net Interest Income (+$)
Interest Income2,115
Interest Expense-174,512
Other Finance Cost-0
Net Interest Income-172,397
 
Pretax Income (+$)
Operating Income669,960
Net Interest Income-172,397
Other Non-Operating Income Expenses-
Income Before Tax (EBT)506,618660,905
EBIT - interestExpense = -174,512
495,763
670,275
Interest Expense174,512
Earnings Before Interest and Taxes (EBIT)-681,130
Earnings Before Interest and Taxes (EBITDA)-
 
After tax Income (+$)
Income Before Tax506,618
Tax Provision-9,782
Net Income From Continuing Ops496,836496,836
Net Income495,763
Net Income Applicable To Common Shares-
 
Non-recurring Events
Discontinued Operations-
Extraordinary Items-
Effect of Accounting Charges-
Other Items-
Non Recurring-
Other Operating Expenses-
Total Other Income/Expenses Net9,055172,397
 

Technical Analysis of Lamar
The psychology behind the price

Technical indicators reflecting market sentiment and the collective psychology of you and other traders. Your emotions and other traders' emotions, such as fear and greed, play a significant role in driving price movements.

General trend

First of all, I'm going to put something in the back of your mind. One of the most stable factors that gives you more confidence as a trader: the general trend of Lamar. The general trend of Lamar is BULLISH with 100.0% confidence. It is very important for your mental being to use each indicator with this in mind. But beware, also the general trend flips once in a while! You can use moving averages to determine Lamar's overall trend. For convenience I use the most commonly used moving averages: 20, 50, 100 & 200. Of course you can use other moving averages or other indicators to determine the trend.

Indicator phases

Some of the indicators I use have 3 zones: overbought, oversold and neutral. Transitions between these zones (market phases) provide valuable trading signals and insights. Expecially with the general trend mind, I use the highlighted phases:

Indicator zone transitionsBullish trend (100.0%) Bearish trend (-100.0%)
Overbought to neutralBullish pullback=Bearish reversal
Upper to lower neutralBullish correction=Bearish continuation
Nuetral to oversoldOversold=Oversold
Oversold to neutralBullish reversal=Bearish correction
Lower to upper neutralBullish continuation=Bearish pullback
Nuetral to overboughtOverbought=Overbought

1. Price Targets

1.1 Support & Resistance

Support and resistance are levels on a price chart that act as barriers or zones where the price of an asset tends to stop, reverse, or experience a significant amount of buying or selling pressure.

Support is a price level at which demand for an asset is strong enough to prevent the price from falling further.
Resistance is a price level at which selling pressure becomes significant enough to prevent the price of an asset from rising further.


Score

Let's take a look at the Support & Resistance of Lamar Advertising Company.

The long score for the Support & Resistance is 1/1.
The longshort score for the Support & Resistance is 1/(-1 +1).

  • Around support: The price is currently trading around a support level. This can be considered as a potential entry level. +1

The bullish price targets are: .

The bearish price targets are: 108.66 > 104.71 > 102.74.

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Lamar Advertising Company Daily Support & Resistance Chart

2. Trend Indicators

2.1 Moving Averages

Shows the moving average of the selected period.

  • Moving averages are lagging trend indicators.
  • There are many types of moving averages.
  • Moving averages are also used within other indicators.

Score

Let's take a look at the Moving Averages of Lamar Advertising Company. The current mas is .

The long score for the Moving Averages is 14/14.
The longshort score for the Moving Averages is 14/(-14 +14).

  • MA 20 trending up: The MA 20 is trending up. +1
  • Close > MA 20: The price is above the MA 20. +1
  • MA 20 > MA 50: The MA 20 is higher than the MA 50. +1
  • MA 20 > MA 100: The MA 20 is higher than the MA 100. +1
  • MA 20 > MA 200: The MA 20 is higher than the MA 200. +1
  • MA 50 trending up: The MA 50 is trending up. +1
  • Close > MA 50: The price is above the MA 50. +1
  • MA 50 > MA 100: The MA 50 is higher than the MA 100. +1
  • MA 50 > MA 200: The MA 50 is higher than the MA 200. +1
  • MA 100 trending up: The MA 100 is trending up. +1
  • Close > MA 100: The price is above the MA 100. +1
  • MA 100 > MA 200: The MA 100 is higher than the MA 200. +1
  • MA 200 trending up: The MA 200 is trending up. +1
  • Close > MA 200: The price is above the MA 200. +1

Directionalities and relatives.

Moving AverageAmount of candlesTrendPrice +/-vs. MA 50vs. MA 100vs. MA 200
MA 2020
MA 5050-
MA 100100--
MA 200200---

Explanation: https://www.youtube.com/watch?v=xwW8h0lrQ-I

Lamar Advertising Company Daily Moving Averages Chart
2.2 Moving Average Convergence/Divergence (MACD)

Shows the momentum of the selected period based on two moving averages.

  • MACD is a lagging momentum indicator.
  • Uses two moving averages.
  • Can show buy or sell signals based on momentum.
  • Can show overbought. and oversold. levels.

Score

Let's take a look at the Moving Average Convergence/Divergence (MACD) of Lamar Advertising Company. The current macd is 2.12068317.

The long score for the Moving Average Convergence/Divergence (MACD) is 2/4.
The longshort score for the Moving Average Convergence/Divergence (MACD) is 0/(-4 +4).

  • MACD line < signal line: The MACD line is below the signal line, which indicates a bearish signal in the market. This means that the negative momentum is currently stronger than the average momentum, suggesting that sellers are more active than buyers, and there's a higher probability of the Lamar price going down in the near term. -2
  • MACD > 0: The MACD is above the zero line (centerline), it indicates a bullish signal for Lamar. This means that the short-term moving average is higher than the long-term moving average, signaling positive momentum and suggesting a higher likelihood of the Lamar price continuing to rise in the near future. It indicates that buyers are gaining control, and there is optimism in the market, leading to potential price increases. +1
  • Trending up: The MACD line is trending up. This indicates that the short-term moving average is rising faster than the long-term moving average, suggesting positive momentum in the market. This signals that buyers are becoming more active and confident, leading to potential price increases as traders anticipate further gains and are willing to buy at higher prices. +1
Lamar Advertising Company Daily Moving Average Convergence/Divergence (MACD) ChartLamar Advertising Company Daily Moving Average Convergence/Divergence (MACD) Chart
2.3 Directional Movement Index (DMI)

The DMI is a collection of 3 indicators: +DI (Plus Direction Indicator), -DI (Minus Direction Indicator) and ADX (Average Directional Index). The ADX helps you determine the strength of a trend.


Score

Let's take a look at the Directional Movement Index (DMI) of Lamar Advertising Company. The current adx is 51.86.

The long score for the Directional Movement Index (DMI) is 4/7.
The longshort score for the Directional Movement Index (DMI) is 4/(-7 +7).

  • PLUS_ID > MINUS_DI: The +DI line is above the -DI line. This indicates a bullish signal in the market, as the positive directional movement is currently stronger than the negative directional movement, showing that buyers have the upper hand. Market psychology suggests that traders are optimistic, expecting further price increases, and are more willing to buy Lamar shares, leading to potential upward momentum in its price. +1
  • PLUS_ID > MINUS_DI && ADX > 25 && ADX trending up: The ADX is above 25 and indicates a strong bullish trend. The ADX is trending up, so the bullish trend is strengthening.
Lamar Advertising Company Daily Directional Movement Index (DMI) Chart
2.4 Parabolic SAR

Shows the current trend and potential entry and exit signals.

  • Parabolic SAR (stop and reverse) is a lagging trend indicator.
  • Shows the current trend.
  • Shows potential entry signals.
  • Shows  potential exit signals.
  • Can be used to place trailing stoplosses..

Score

Let's take a look at the Parabolic SAR of Lamar Advertising Company. The current sar is 106.00.

The long score for the Parabolic SAR is 1/1.
The longshort score for the Parabolic SAR is 1/(-1 +1).

  • Close > SAR: The price is above the SAR. It's generally considered a bullish signal. +1
Lamar Advertising Company Daily Parabolic SAR Chart

3. Momentum Indicators

3.1 Relative Strength Index (RSI)

Measures the speed and change of price movements.

  • Leading momentum indicator, meaning the signals are instant.
  • Ranges between 0 and 100.
  • Above 70 is considered overbought.
  • Below 30 is considered oversold.
  • Above or below 50 can also be used to determine price trend or support and resistance.
  • RSI divergence looks at a deviation between RSI and price movement. Penketrading automatically calculates RSI divergences.
  • Can be used in many different ways

Score

Let's take a look at the Relative Strength Index (RSI) of Lamar Advertising Company. The current rsi is 68.95. The current phase is Continuation in bull market.

The long score for the Relative Strength Index (RSI) is 4/13.
The longshort score for the Relative Strength Index (RSI) is 4/(-13 +13).

  • Continuation in bull market: Uptrend continues after a consolidation or pullback. Hold or add to existing positions.
  • Trending up: The RSI is trending up. +1
Lamar Advertising Company Daily Relative Strength Index (RSI) ChartLamar Advertising Company Daily Relative Strength Index (RSI) Chart
3.2 Stochastic Oscillator

Compares a certain price to multiple prices ranging over time.

  • Leading momentum indicator, meaning the signals are instant.
  • Used to determine overbought and oversold areas much like the RSI.
  • Ranges between 0 and 100.
  • Above 80 is considered overbought.
  • Below 20 is considered oversold.
  • Consists of two lines named K and D.
  • K compares the highest high and lowest low on the selected price range.
  • The D line is a moving average of the K line.
  • Can be used to spot divergences

Score

Let's take a look at the Stochastic Oscillator of Lamar Advertising Company. The current phase is Overbought in bull market.

The long score for the Stochastic Oscillator is 6/6.
The longshort score for the Stochastic Oscillator is 6/(-6 +6).

  • STOCH > 50: The STOCH %K is above 50. There are more buyers than sellers. +1
  • STOCH > 80: The STOCH %K is above 80 and overbought. +2
  • STOCH %K line > STOCH %D line: The STOCH %K line is above the STOCH %D line, which indicates a bullish signal in the market. This means that the positive momentum is currently stronger than the average momentum, suggesting that buyers are more active than sellers, and there's a higher probability of the Lamar price going up in the near term. +2
  • Trending up: The STOCH %K is trending up. +1
Lamar Advertising Company Daily Stochastic Oscillator ChartLamar Advertising Company Daily Stochastic Oscillator Chart
3.3 Commodity Channel Index (CCI)

Measures the difference between the current price and the historical average price.

  • Lagging or leading Momentum indicator
  • When the CCI is above zero, the price is above the historical average
  • When the CCI is below zero, the price is below the historical average
  • Used for spotting trends
    • If the CCI moves from negative or near zero to positive 100 that might indicate an uptrend
    • If the CCI moves from positive or near zero to negative -100 that might indicate a downtrend

Score

Let's take a look at the Commodity Channel Index (CCI) of Lamar Advertising Company. The current cci is 121.73.

The long score for the Commodity Channel Index (CCI) is 1/1.
The longshort score for the Commodity Channel Index (CCI) is 1/(-1 +1).

  • CCI > 100: The CCI is above 100, it indicates that the price is significantly above its average, suggesting a potential overbought condition. +1
Lamar Advertising Company Daily Commodity Channel Index (CCI) ChartLamar Advertising Company Daily Commodity Channel Index (CCI) Chart
3.4 Chande Momentum Oscillator (CMO)

Measures the difference between the sum of recent gains and the sum of recent losses. Then divides the result by the sum of all price movements in that period.

  • Lagging momentum indicator
  • Ranges between +100 and -100
  • Considered overbought above +50
  • Considered oversold below -50
  • It's possible to add a moving average that acts as a signal line

Score

Let's take a look at the Chande Momentum Oscillator (CMO) of Lamar Advertising Company. The current cmo is 41.86.

The long score for the Chande Momentum Oscillator (CMO) is 1/1.
The longshort score for the Chande Momentum Oscillator (CMO) is 1/(-1 +1).

  • CMO > 0: The CMO is above 0, the momentum of the price is positive, indicating a potential uptrend in the price. +1
Lamar Advertising Company Daily Chande Momentum Oscillator (CMO) ChartLamar Advertising Company Daily Chande Momentum Oscillator (CMO) Chart
3.5 Williams %R

 Shows the current price relative to the highest high over the last 14 days.
 

  • Lagging momentum indicator
  • Ranging between 0 and -100
  • Above -20 is considered overbought
  • Below -80 is considered oversold
  • Is prone to give false signals

Score

Let's take a look at the Williams %R of Lamar Advertising Company. The current willr is 0.

The long score for the Williams %R is 1/1.
The longshort score for the Williams %R is 1/(-1 +1).

  • WILLR > -20: The Williams %R is above -20. This indicates that the price is in overbought territory, suggesting a potential price correction or trend reversal to the downside. +1
Lamar Advertising Company Daily Williams %R ChartLamar Advertising Company Daily Williams %R Chart

4. Volatility Indicators

4.1 Bollinger Bands

Shows if the price is to high or to low relative to an average.

  • Lagging volatility indicator
  • Uses 3 bands: one upper, one lower and one in the middle
  • Works best when the middle band reflects an intermediate trend (MA20).
  • When the price is moving closer to the upper band, the market might be overbought
  • When the price is moving closer to the lower band, the market might be oversold 

Score

Let's take a look at the Bollinger Bands of Lamar Advertising Company.

Lamar Advertising Company Daily Bollinger Bands Chart
4.2 Average True Range (ATR)
Measures market volatility
  • Leading volatility indicator
  • Can be used to determine stop-loss positions
  • Calculated by:
    • Current high minus the current low
    • Current high minus the previous close
    • Current low minus the previous close
  • The larger the range of the candles, the greater the ATR value

Score

Let's take a look at the Average True Range (ATR) of Lamar Advertising Company. The current atr is 1.05761611.

Lamar Advertising Company Daily Average True Range (ATR) ChartLamar Advertising Company Daily Average True Range (ATR) Chart

5. Volume Indicators

5.1 On-Balance Volume (OBV)

 Measures market volatility

  • Leading momentum indicator
  • Calculation:
    • If the closing price is above the previous closing price: OBV = previous OBV + current volume
    • If the closing price is below the previous closing price: OBV = previous OBV - current volume
    • If the closing price is the same as the previous closing price than the OBV is the same.
  • Can be used to confirm price trends
  • Can be used with divergences

Score

Let's take a look at the On-Balance Volume (OBV) of Lamar Advertising Company. The current obv is -54.

Lamar Advertising Company Daily On-Balance Volume (OBV) ChartLamar Advertising Company Daily On-Balance Volume (OBV) Chart
5.2 Money Flow Index (MFI)

Measures the flow of money in and out of a security

  • Lagging momentum indicator
  • Looks like RSI but uses volume as an extra metric (RSI only considers price)
  • Above 80 is considered overbought
  • Below 20 is considered oversold
  • Can be used with divergences

Score

Let's take a look at the Money Flow Index (MFI) of Lamar Advertising Company. The current mfi is 50.25.

The long score for the Money Flow Index (MFI) is 1/2.
The longshort score for the Money Flow Index (MFI) is 1/(-2 +2).

  • MFI > 50: +1
Lamar Advertising Company Daily Money Flow Index (MFI) ChartLamar Advertising Company Daily Money Flow Index (MFI) Chart

6. Summary

6.1. Notifications

TypeNotificationDate
PenkeCurrently no notifications for Lamar Advertising Company.

6.2. Trading Signals

Below you will find trading signals as the indicator is commonly used. This doesn't mean you should use it that way. Learn from these, but don't use them blindly. I recommend using at least 4 indicators, 1 from each category: trend, momentum, volatility and volume.

DateIndicatorSignal
2023-11-08 00:00:00RSI SHORT ENTRY LONG CLOSE70 crossover to downside
STOCH LONG EXITThe %K line crosses below the %D line.
2023-11-14 00:00:00ATR LONG ENTRY SHORT CLOSEPrice closed above (close + ATR).
2023-11-17 00:00:00ATR LONG ENTRY SHORT CLOSEPrice closed above (close + ATR).
2023-11-20 00:00:00STOCH LONG EXITThe %K line crosses below the %D line.
2023-11-21 00:00:00RSI SHORT ENTRY LONG CLOSE70 crossover to downside
ATR SHORT ENTRY LONG CLOSEPrice closed below (close - ATR).
2023-11-23 00:00:00STOCH SHORT EXITThe %K line crosses above the %D line.
2023-11-24 00:00:00STOCH LONG EXITThe %K line crosses below the %D line.
2023-11-28 00:00:00MACD SHORT ENTRY LONG CLOSEThe MACD line crosses below the signal line.
STOCH SHORT EXITThe %K line crosses above the %D line.
2023-11-29 00:00:00CCI LONG ENTRY SHORT CLOSE100 crossover to upside
2023-11-30 00:00:00MACD LONG ENTRY SHORT CLOSEThe MACD line crosses above the signal line.
BB SHORT ENTRY LONG CLOSEPrice closed above the lower band.
ATR LONG ENTRY SHORT CLOSEPrice closed above (close + ATR).
2023-12-01 00:00:00STOCH LONG EXITThe %K line crosses below the %D line.
2023-12-04 00:00:00ATR LONG ENTRY SHORT CLOSEPrice closed above (close + ATR).
2023-12-06 00:00:00STOCH SHORT EXITThe %K line crosses above the %D line.
2023-12-07 00:00:00STOCH LONG EXITThe %K line crosses below the %D line.
2023-12-08 00:00:00STOCH SHORT EXITThe %K line crosses above the %D line.
ATR LONG ENTRY SHORT CLOSEPrice closed above (close + ATR).
2023-12-12 00:00:00STOCH LONG EXITThe %K line crosses below the %D line.
2023-12-13 00:00:00STOCH SHORT EXITThe %K line crosses above the %D line.
CCI LONG ENTRY SHORT CLOSE100 crossover to upside
ATR LONG ENTRY SHORT CLOSEPrice closed above (close + ATR).
2023-12-15 00:00:00STOCH LONG EXITThe %K line crosses below the %D line.
ATR SHORT ENTRY LONG CLOSEPrice closed below (close - ATR).
2023-12-20 00:00:00MACD SHORT ENTRY LONG CLOSEThe MACD line crosses below the signal line.
2023-12-21 00:00:00SAR SHORT ENTRY LONG CLOSEThe price broke the SAR to the downside
RSI SHORT ENTRY LONG CLOSE70 crossover to downside
ATR SHORT ENTRY LONG CLOSEPrice closed below (close - ATR).
2023-12-27 00:00:00STOCH SHORT EXITThe %K line crosses above the %D line.
2023-12-29 00:00:00MFI LONG ENTRY SHORT CLOSE20 crossover to upside
2024-01-02 00:00:00STOCH LONG EXITThe %K line crosses below the %D line.
ATR SHORT ENTRY LONG CLOSEPrice closed below (close - ATR).
2024-01-03 00:00:00DMI SHORT ENTRY LONG CLOSEThe +DI crossed the -DI to the downside. The trend is reversing to a down trend.
CCI SHORT ENTRY LONG CLOSE-100 crossover to downside
CMO SHORT ENTRY LONG CLOSEZero line crossover to downside
WILLR SHORT ENTRY LONG CLOSE-80 crossover to downside
ATR SHORT ENTRY LONG CLOSEPrice closed below (close - ATR).
2024-01-05 00:00:00STOCH SHORT EXITThe %K line crosses above the %D line.
2024-01-08 00:00:00DMI LONG ENTRY SHORT CLOSEThe +DI crossed the -DI to the upside. The trend is reversing to an up trend.
MFI LONG ENTRY SHORT CLOSE80 crossover to upside
2024-01-10 00:00:00CMO LONG ENTRY SHORT CLOSEZero line crossover to upside
ATR LONG ENTRY SHORT CLOSEPrice closed above (close + ATR).
2024-01-12 00:00:00SAR LONG ENTRY SHORT CLOSEThe price broke the SAR to the upside.
WILLR LONG ENTRY SHORT CLOSE-20 crossover to upside
ATR LONG ENTRY SHORT CLOSEPrice closed above (close + ATR).
2024-01-17 00:00:00DMI SHORT ENTRY LONG CLOSEThe +DI crossed the -DI to the downside. The trend is reversing to a down trend.
STOCH LONG EXITThe %K line crosses below the %D line.
CMO SHORT ENTRY LONG CLOSEZero line crossover to downside
ATR SHORT ENTRY LONG CLOSEPrice closed below (close - ATR).
2024-01-18 00:00:00CMO LONG ENTRY SHORT CLOSEZero line crossover to upside
2024-01-19 00:00:00DMI LONG ENTRY SHORT CLOSEThe +DI crossed the -DI to the upside. The trend is reversing to an up trend.
STOCH SHORT EXITThe %K line crosses above the %D line.
WILLR LONG ENTRY SHORT CLOSE-20 crossover to upside
2024-01-23 00:00:00CCI LONG ENTRY SHORT CLOSE100 crossover to upside
BB SHORT ENTRY LONG CLOSEPrice closed above the lower band.
2024-01-24 00:00:00STOCH LONG EXITThe %K line crosses below the %D line.
ATR SHORT ENTRY LONG CLOSEPrice closed below (close - ATR).
2024-01-25 00:00:00STOCH SHORT EXITThe %K line crosses above the %D line.
WILLR LONG ENTRY SHORT CLOSE-20 crossover to upside
ATR LONG ENTRY SHORT CLOSEPrice closed above (close + ATR).
2024-01-26 00:00:00MFI SHORT ENTRY LONG CLOSE80 crossover to downside
2024-01-29 00:00:00MACD LONG ENTRY SHORT CLOSEThe MACD line crosses above the signal line.
CCI LONG ENTRY SHORT CLOSE100 crossover to upside
BB SHORT ENTRY LONG CLOSEPrice closed above the lower band.
ATR LONG ENTRY SHORT CLOSEPrice closed above (close + ATR).
2024-01-30 00:00:00STOCH LONG EXITThe %K line crosses below the %D line.
2024-01-31 00:00:00MACD SHORT ENTRY LONG CLOSEThe MACD line crosses below the signal line.
DMI SHORT ENTRY LONG CLOSEThe +DI crossed the -DI to the downside. The trend is reversing to a down trend.
CMO SHORT ENTRY LONG CLOSEZero line crossover to downside
ATR SHORT ENTRY LONG CLOSEPrice closed below (close - ATR).
2024-02-01 00:00:00STOCH SHORT EXITThe %K line crosses above the %D line.
CMO LONG ENTRY SHORT CLOSEZero line crossover to upside
2024-02-05 00:00:00STOCH LONG EXITThe %K line crosses below the %D line.
2024-02-06 00:00:00SAR SHORT ENTRY LONG CLOSEThe price broke the SAR to the downside
CCI SHORT ENTRY LONG CLOSE-100 crossover to downside
CMO SHORT ENTRY LONG CLOSEZero line crossover to downside
WILLR SHORT ENTRY LONG CLOSE-80 crossover to downside
ATR SHORT ENTRY LONG CLOSEPrice closed below (close - ATR).
2024-02-07 00:00:00STOCH SHORT EXITThe %K line crosses above the %D line.
ATR LONG ENTRY SHORT CLOSEPrice closed above (close + ATR).
MFI LONG ENTRY SHORT CLOSE80 crossover to upside
2024-02-08 00:00:00DMI LONG ENTRY SHORT CLOSEThe +DI crossed the -DI to the upside. The trend is reversing to an up trend.
CMO LONG ENTRY SHORT CLOSEZero line crossover to upside
2024-02-12 00:00:00MACD LONG ENTRY SHORT CLOSEThe MACD line crosses above the signal line.
SAR LONG ENTRY SHORT CLOSEThe price broke the SAR to the upside.
CCI LONG ENTRY SHORT CLOSE100 crossover to upside
WILLR LONG ENTRY SHORT CLOSE-20 crossover to upside
BB SHORT ENTRY LONG CLOSEPrice closed above the lower band.
ATR LONG ENTRY SHORT CLOSEPrice closed above (close + ATR).
MFI SHORT ENTRY LONG CLOSE20 crossover to downside
2024-02-13 00:00:00MACD SHORT ENTRY LONG CLOSEThe MACD line crosses below the signal line.
STOCH LONG EXITThe %K line crosses below the %D line.
CMO SHORT ENTRY LONG CLOSEZero line crossover to downside
ATR SHORT ENTRY LONG CLOSEPrice closed below (close - ATR).
2024-02-14 00:00:00STOCH SHORT EXITThe %K line crosses above the %D line.
CMO LONG ENTRY SHORT CLOSEZero line crossover to upside
BB SHORT ENTRY LONG CLOSEPrice closed above the lower band.
ATR LONG ENTRY SHORT CLOSEPrice closed above (close + ATR).
2024-02-15 00:00:00MACD LONG ENTRY SHORT CLOSEThe MACD line crosses above the signal line.
CCI LONG ENTRY SHORT CLOSE100 crossover to upside
WILLR LONG ENTRY SHORT CLOSE-20 crossover to upside
2024-02-20 00:00:00STOCH LONG EXITThe %K line crosses below the %D line.
2024-02-22 00:00:00STOCH SHORT EXITThe %K line crosses above the %D line.
CCI LONG ENTRY SHORT CLOSE100 crossover to upside
BB SHORT ENTRY LONG CLOSEPrice closed above the lower band.
ATR LONG ENTRY SHORT CLOSEPrice closed above (close + ATR).
2024-02-23 00:00:00STOCH LONG EXITThe %K line crosses below the %D line.
ATR SHORT ENTRY LONG CLOSEPrice closed below (close - ATR).
2024-02-29 00:00:00STOCH SHORT EXITThe %K line crosses above the %D line.
CCI LONG ENTRY SHORT CLOSE100 crossover to upside
BB SHORT ENTRY LONG CLOSEPrice closed above the lower band.
ATR LONG ENTRY SHORT CLOSEPrice closed above (close + ATR).
2024-03-04 00:00:00STOCH LONG EXITThe %K line crosses below the %D line.
2024-03-05 00:00:00STOCH SHORT EXITThe %K line crosses above the %D line.
WILLR LONG ENTRY SHORT CLOSE-20 crossover to upside
BB SHORT ENTRY LONG CLOSEPrice closed above the lower band.
ATR LONG ENTRY SHORT CLOSEPrice closed above (close + ATR).
MFI LONG ENTRY SHORT CLOSE80 crossover to upside
2024-03-07 00:00:00STOCH LONG EXITThe %K line crosses below the %D line.
ATR LONG ENTRY SHORT CLOSEPrice closed above (close + ATR).
2024-03-08 00:00:00RSI SHORT ENTRY LONG CLOSE70 crossover to downside
ATR SHORT ENTRY LONG CLOSEPrice closed below (close - ATR).
2024-03-11 00:00:00MFI SHORT ENTRY LONG CLOSE80 crossover to downside
2024-03-13 00:00:00STOCH SHORT EXITThe %K line crosses above the %D line.
2024-03-18 00:00:00STOCH LONG EXITThe %K line crosses below the %D line.
2024-03-20 00:00:00MACD SHORT ENTRY LONG CLOSEThe MACD line crosses below the signal line.
SAR SHORT ENTRY LONG CLOSEThe price broke the SAR to the downside
2024-03-21 00:00:00MACD LONG ENTRY SHORT CLOSEThe MACD line crosses above the signal line.
STOCH SHORT EXITThe %K line crosses above the %D line.
WILLR LONG ENTRY SHORT CLOSE-20 crossover to upside
ATR LONG ENTRY SHORT CLOSEPrice closed above (close + ATR).
2024-03-22 00:00:00MACD SHORT ENTRY LONG CLOSEThe MACD line crosses below the signal line.
RSI SHORT ENTRY LONG CLOSE70 crossover to downside
STOCH LONG EXITThe %K line crosses below the %D line.
ATR SHORT ENTRY LONG CLOSEPrice closed below (close - ATR).
2024-03-26 00:00:00ATR SHORT ENTRY LONG CLOSEPrice closed below (close - ATR).
2024-03-27 00:00:00SAR LONG ENTRY SHORT CLOSEThe price broke the SAR to the upside.
STOCH SHORT EXITThe %K line crosses above the %D line.
CCI LONG ENTRY SHORT CLOSE100 crossover to upside
WILLR LONG ENTRY SHORT CLOSE-20 crossover to upside
ATR LONG ENTRY SHORT CLOSEPrice closed above (close + ATR).

6.3. Candlestick Patterns

Lamar Advertising Company Daily Candlestick Chart
DateCandlestick Pattern

6.4. Technical Score

Let's check the technical score of Lamar Advertising Company based on Penke's default Symbol scanner.

Penke's Symbol Scanner

  
  
IndicatorConditionValue
RsiGreater than5068.948
Ma 20Greater thanMa 50105.459
Ma 50Greater thanMa 100100.408
Ma 100Greater thanMa 20095.994
OpenGreater thanClose107.000
Total4/5 (80.0%)
Penke

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